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Apollyon A new site will definitely create new activity. not the act itself but...
Raising even more funds for someone that apparently doesn't need the funds is good too, because funds can be allocated to market the site correctly and pay for banners on niche sites like RapGenius or RapMusic to get targeted traffic
if that targeted traffic is real up to date/hip w/ the whole rap battling thing they'll be dismayed to come on Letsbeef and be like "ohh shit! I went on this site 5 years ago!! wait a minute...nothing changed"
& that's where the new site comes into play. "Oh shit, they added what? They did what? You can upload mixtapes now? You can do X and Y? I'm interested"