I think less educated voters will sometimes vote for someone because an established voter did. They don't want to seem nooby by voting for a battle the vets wouldn't pick, even if they preferred it. That said, I still wouldn't consider it swaying.

I think less educated voters will sometimes vote for someone because an established voter did. They don't want to seem nooby by voting for a battle the vets wouldn't pick, even if they preferred it. That said, I still wouldn't consider it swaying.